舉報(bào)
2017-05
菲律賓綠色和平組織海邊度假村奈克做了一個(gè)巨大的鯨魚塑料藝術(shù)品。
綠色和平組織菲律賓在其臉譜網(wǎng)頁(yè)面上寫道：“聽鯨魚的召喚，仔細(xì)觀察，看看塑料污染對(duì)海洋造成了什么影響。”。
“我們希望這個(gè)安裝鼓勵(lì)公眾采取行動(dòng)，# refuseplastic?！白屛覀兏嬖V東盟國(guó)家停止塑料的禍害，”
作為今年?yáng)|盟論壇的東道主，環(huán)境保護(hù)主義者敦促菲律賓在解決塑料污染問(wèn)題上發(fā)揮領(lǐng)導(dǎo)作用。
項(xiàng)目信息
品牌/廣告主
Greenpeace 綠色和平 菲律賓
營(yíng)銷機(jī)構(gòu)
Creative Agency 創(chuàng)意代理商
Dentsu Jayme Syfu Makati
參與者
獎(jiǎng)項(xiàng)榮譽(yù)
2018
Cannes Lions
Outdoor | Ambient Outdoor
Gold
2018
Cannes Lions
Design | Non-commercial Exhibitions & Experiences
Silver
2018
CLIO Awards
Innovation | Medium Innovation
Gold
2018
CLIO Awards
Out of Home | Takeover
Gold
2018
CLIO Awards
Print & Out of Home Technique | Art Direction
Gold
2018
CLIO Awards
Public Relations | Environmental
Silver
2018
ADFEST
Media Lotus | Best Use of Guerilla Marketing
Gold Lotus
2018
ADFEST
Design Lotus | EXHIBITIONS,?EVENTS?&?PUBLIC?ENVIRONMENT
Silver Lotus
2018
ADFEST
Outdoor Lotus | Ambient: Large Scale
Finalist
2018
ADFEST
Outdoor Lotus | Guerilla Marketing
Finalist
2018
ADFEST
Direct Lotus | Best Use Of Direct Ambient: Large Scale
Finalist
2018
ADFEST
Outdoor Lotus | Ambient: Large Scale
Gold Lotus
2018
ADFEST
Outdoor Lotus | Guerilla Marketing
Gold Lotus
2018
ADFEST
Effective Lotus | Effective Lotus - Small Budget
Gold Lotus
2018
ADFEST
Effective Lotus | Small Budget
Finalist
2018
ADFEST
Media Lotus | Best Use Of Guerilla Marketing
Finalist
2018
ADFEST
Direct Lotus | Best Use of Direct Ambient: Large Scale
Gold Lotus
2018
ADFEST
Design Lotus | Exhibitions, Events & Public Environment
Finalist
2018
AD STARS
Outdoor | Ambient (Non standard and Free-format outdoor advertising) | Special build
Grand Prix
2018
AD STARS
Outdoor | Outdoor Craft | Art direction
Gold
2018
AD STARS
Design | Communication Design | Self promotion
Gold
2018
AD STARS
Interactive | Use of Interactive | Use of Web Platforms
Bronze
2018
AD STARS
PR | Practices & Specialism | Corporate reputation & communication
Bronze
2018
AD STARS
Diverse Insights
Silver
2017
Spikes Asia
PR | Charities & Non-profit
Silver Spike
2017
Spikes Asia
Outdoor | Special Build
Silver Spike
2017
Spikes Asia
Direct | Charities & Non-profit
Bronze Spike
2017
Spikes Asia
Design | Spatial Brand Installation & Experience
Bronze Spike
2017
Spikes Asia
Media | Use Of Stunts
Gold Spike
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